(2.4 ± 1.2) but the perceived difficulty was not influenced by beverage. These results indicate that the participants were aware of the beverage contents. Even though previous balanced placebo studies indicate that ERPs and autonomic physiological measures are influenced only by the pharmacological effects of alcohol rather than expectancy (Marinkovic et al., 2000; Marinkovic et al., 2001, 2004b), the effects of intoxication within the larger context of the social setting are likely a combination of these two influences and it needs to be taken into account.
