information about reward availability and task demands could lead to dissociations of processes related to the interpretation of the cue information and subsequent task preparation not only in amplitude but also in time. These two manipulations could start to influence brain processes at a different point in time, with reward effects potentially arising earlier since reward is known to be a salient stimulus feature that can even modify early visual processes directly (e.g., Hickey et al., 2010) and because a reward-predicting cue can become an inherently motivating stimulus (Bromberg-Martin and Hikosaka, 2009; Mirenowicz and Schultz, 1994).
