WHO’s development of the new SAFER alcohol control initiative is an important contribution, but will have minimal impact without a stronger global commitment. The 2016 Global survey on alcohol and health found that of the countries that answered the related question, 52% (84/162) had no regulations on alcohol marketing on the internet or on social media and 53% (86/162) no regulations on days of sale for beer (71%, or 113/159, off-premise, and 74% or 118/160 on-premise), or on number and density of alcohol outlets (73% or 116/158, on-premise, and 80% or 127/158 off-premise).2