The impact of social media use on work exhaustion is yet to be explored even under normal circumstances. Unusual crisis situations, such as the COVID-19 pandemic, make it even more difficult to predict outcomes of social media use at work. Currently there is a lack of evidence on the direct impacts of the COVID-19 crisis on work exhaustion and the eventual burnout. Some of the effects can only be observed later. Inevitably the COVID-19 crisis and its economic consequences will change the working conditions for many.