alcohol genetics studies. Similarly, concerns voiced by our female participants regarding uncertainty of genetic information and over personal and/or familial safety, and by our male participants regarding informational and motivational interests, could also be addressed directly to improve participation. One way this could be achieved is through careful consideration of all text and images used in recruitment and follow-up materials. Similar concerns have been well documented amongst other racial/ethnic groups regarding the potential for misuse, discrimination, and other potential negative ramifications for sharing genetic information [15, 17, 18, 21]. Nonetheless, our participants also noted the importance of Latino participation in alcohol genetics research and provided strategies to make participation more accessible and comfortable for Latinos, such as face-to-face recruitment and accessible, comprehensive study information. As potential next steps, we present questions below for researchers to consider when developing study materials that may improve their functionality in communicating with Latino audiences.
